Digital Screen Copy

For Salesforce's first in-person CNX since the pandemic began, the team wanted Commerce Cloud to show up in a big way by highlighting our work with keynote customer, Crocs. To do so, we created an interactive customer journey that allowed attendees to click through and read how Salesforce enables Crocs to deliver commerce, their way. I was responsible for writing the journey itself, using information from our internal partners as well as the keynote demo.

Roles: Lead Copy: Diana Raspanti; Lead Graphic Designer: Brian Irving; Copy Oversight: Anna Wolak